Clean the custard pie off your public face

Judy Knighton | February 7, 2017

Every second, according to 2015 statistics, 2.4 million emails fly across the face of the planet. We have only to look at our inboxes to see that emails are the most likely way for your business to communicate with your customers.

Image, receptionists at desk.

Your emails are your company’s new front desk; your tone the smile your customers first see. Image by Wikimedia Commons / CC BY 2.0

At Write, we often hear about the misunderstandings that arise when emails are not in plain English. Customers can get the wrong idea, be offended at a misguided tone, or even not know what action they need to take. And untangling those snarls takes time and money, if the damaged relationship can even be salvaged at all.

Don’t sabotage your brand. Write emails in plain English; emails that are easy to read, easy to understand, and easy to act on.

Learn how to write Emails that Get the Right Results on our 1/2 day Email Essentials workshop.

Register for the Email Essentials workshop

Read more posts about emails

How to make sure your emails don’t go unread
How to get your reader’s attention when writing emails
Email etiquette: how best to sign off

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